The Story

This is the story of how Sandro Laiso and Ermile Magradze created this one-of-a-kind Art-Watch, using once forgotten techniques.

Getting to know Ermile Magradze

When I visited the Georgian National Museum in Tbilisi in early 2014, I was deeply impressed by a documentary showing a craftsman working on an enamel piece. I learnt that this person was Ermile Magradze, an art scientist, who dedicated decades of his life to rediscovering the lost technique of making «Georgian Cloisonné Enamel». The specialty of this Georgian technique compared to the European technique is that the creation of the individual colour chambers is achieved by a silver thread soldered onto a metal plate.
This special goldsmithing technique originated mainly in Byzantium and Georgia in the II century a.d. and was practised until the middle of the XV century. Due to historical circumstances this sophisticated technique was lost.

My wife Nina Gamsachurdia, Georgian and art historian, could establish contact to Ermile Magradze and arranged a meeting in his workshop in Gori. Meeting him was another time I was overwhelmed by the fact that he is not only a profound art historian, but also an exquisite craftsman who hand made all the necessary tools based on his knowledge of ancient times. 
The aim of his research was to rediscover the process of creating the Georgian type of Cloisonné Enamel, using an accurate selection of raw materials (various gems, silver and others) and his own time-accurate tools. 

Eventually Ermile Magradze achieved his goal. As a sign of recognition, he received a doctorate from the University of Tbilisi in 2021.*

* His thesis is available under ISBN 978-9941-28-667-4.

The Idea and Motif

Born and raised in a German watch town I always loved watches. As a watch enthusiast and collector, the idea to develop an Art-Watch with «Georgian Cloisonné Enamel» dial was born quickly. Ermile Magradze loved the idea as well and agreed to a cooperation. Nina Gamsachurdia joined the team with her expertise in Byzantine history.

The most important question was which motif shall be used?
Nina Gamsachurdia identified and selected a beautiful and holy theme from ancient Georgian ornamentation: a blooming cross which turns within the circle of eternity (Aqvavebuli Jvari). Needless to say, that we all loved this idea.

We then started to face the technical challenges awaiting us:
  • How can we perfectly marry an artistically hand-made dial to a high-precision movement from the prestigious manufacturer ETA SA?
  • How can Ermile create a dial with this motif?
  • How can a dial with ten times the thickness of a standard dial fit into a watch case?
  • Would the dial be compatible with modern watch assembly processes?
  • How can we fulfill the requirements for the «Swiss Made» label by finding the right partners in Switzerland. 
  • And many more…

The Creation

It took years of development to master the challenges of this project which finally concluded in 2020.
We are now proud to present an Art-Watch that combines the best of two worlds: Georgian art with Swiss watch precision in a limited edition of only 100 pieces.
Even though we carefully selected the colours for the dial, which remain the same for the whole production, every watch is unique. Not one dial is like another since they are completely hand-made and created by a smelting process. There might be slight variations in the hues due to the availability of the corresponding stones, but there is no compromise in the full and rich colour depth. We consider these «imperfections» an expression of Ermiles artistry. 

Moreover, we waived the idea of easy time reading. We want the users to let their eyes dwell on the dial and enjoy its beauty. Therefore, there are no hour indicators which would have compromised the concept and artistic expression.

Finally, we created the a name 

linking the dual aspects of this Art-Watch: SAN-DRO


SAN stands for Saint (in Swiss language Rhaeto-Romanic) 

und DRO for Time in Georgian.


Let’s celebrate the Holy Time with a beautiful Art-Watch!


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